What is Veeve's Pricing Strategy?

At Veeve, we use a dynamic pricing system powered by PriceLabs to ensure your property is always competitively priced. This smart pricing algorithm considers a range of factors to optimise your rates, helping you secure bookings at the best possible price.

How the Pricing System Works

PriceLabs analyses real-time market data to adjust your pricing based on:

  • Seasonality: Prices adapt to reflect peak and off-peak times throughout the year.
  • Local Events: Big events, festivals, or high-demand periods in your area can push prices higher.
  • Comparable Properties: The system looks at other homes like yours nearby, ensuring your pricing stays in line with the local market.
  • Location Popularity: Properties in highly sought-after or central areas may command higher prices, while less in-demand locations may price more competitively to attract bookings.

This data-driven approach allows your property to stay attractive to guests while maximising your earnings. It also means prices may vary from week to week or even day to day — but rest assured, these fluctuations are designed to keep your calendar as full as possible.

Why Dynamic Pricing is Beneficial

  • Market-Driven Rates: You’re not left guessing — prices adjust automatically to match real-time demand.
  • Increased Occupancy: Lower prices during quieter periods help secure bookings you might otherwise miss.
  • Higher Earnings in Peak Season: When demand rises, so do your rates — ensuring you benefit from high-demand periods.

We monitor pricing regularly to ensure everything runs smoothly, but if you ever have questions about your property’s rates, feel free to reach out to your Account Manager.